The story of this deliciously decadent chocolate cake began with the famous chef Ahmed Al-Zamil. The celebrated Kuwaiti chef unveiled the recipe for his innovative "Cronchoco," igniting a wave of excitement among dessert enthusiasts across Saudi Arabia and the wider Arab world.

This sweet creation masterfully blends the rich indulgence of chocolate cake with the satisfyingly crisp texture of crispy rice puffs, offering a unique and delightful experience with every mouthful, making it an ideal treat for those who appreciate both diverse flavours and distinctive textures.

The "Cronchoco" has quickly become a social media sensation thanks to its easy recipe using everyday ingredients. And, its this simplicity that has made it a popular treat to make at home, becoming a widespread trend on social media in Saudi.