The Kingdom has achieved another remarkable feat, with the General Entertainment Authority (GEA), Riyadh Season, and The Joy Awards 2025 entering the Guinness World Records for creating the world's largest honorary shield.
This monumental achievement underscores the Kingdom's commitment to fostering a vibrant entertainment landscape and solidifying its position as a global leader in cultural innovation.
The colossal shield, standing at an awe-inspiring 15.13 meters tall, is a testament to the scale and ambition of entertainment initiatives undertaken in Saudi Arabia. Its creation reflects the dedication and creativity of the teams involved, showcasing the Kingdom's capacity to deliver world-class entertainment experiences on a grand scale.
The unveiling of this record-breaking shield took place at the prestigious Joy Awards ceremony, held at the state-of-the-art ANB Arena (previously known as The Venue.)
The event, attended by renowned artists, entertainers, and industry leaders, provided a fitting backdrop for this momentous occasion. The official presentation of the Guinness World Records certificate to the GEA marked a significant milestone in the Kingdom's journey to becoming a global entertainment hub.
This achievement resonates beyond the realm of entertainment, symbolising Saudi Arabia's ambition to push boundaries, embrace innovation, and leave an indelible mark on the global stage through the pillars and goals of the Vision 2030 plan. The creation of the world's largest honorary shield serves as an inspiration, demonstrating the power of creativity, collaboration, and a commitment to excellence.
As the Kingdom continues to diversify its economy and enrich the lives of its citizens, this record-breaking feat stands as a testament to the remarkable progress achieved in the entertainment sector.
About The Joy Awards 2025
The Joy Awards took place on January 20 2025. Inspired by the People's Choice Awards, the Joy Awards empowers the public to actively participate in the voting process. Fans can nominate their favourite stars via The Joy Awards' dedicated app and then vote for the final winners, ensuring that the awards truly reflect the voice of the people.
The fifth edition of The Joy Awards were, as expected, star-studded, with massive Hollywood names such as legendary actor-turned-composer Anthony Hopkins who was joined on the lavender carpet by Matthew McConaughey. Other acting icons that graced the event were Morgan Freeman, Amanda Seyfried of Mamma Mia fame, Kiefer Sutherand, whilst music star Christina Aguilera wowed the crowd.
