Mecca is on the brink of a new chapter with the introduction of Masar, a colossal $26.6 billion development project poised to redefine the urban landscape of this sacred city. Known for its deep historical and religious significance, Mecca is enhancing its global stature by embracing modernity and sustainability through this ambitious initiative.
Masar stretches over a sprawling 1.2 million sqm and is designed to be a multipurpose destination that harmoniously blends hospitality, residential, retail, and commercial spaces. This development is not just about adding to the city’s skyline but enhancing the pilgrimage experience with a focus on accessibility and comfort. The project will feature an impressive array of facilities, including 41,000 hotel and serviced apartment keys and 330,000 square meters dedicated to a vibrant retail scene with shopping malls and centers.
At its heart, Masar promises a pedestrian-friendly boulevard, meticulously crafted to ensure a serene and safe passage for pilgrims heading to the Al Haram Mosque. This path will include strategically placed prayer areas, restrooms, and a variety of dining options. The boulevard is set to be an oasis of tranquility, lined with lush greenery, soothing fountains, and inspiring public art installations.
Sustainability is a cornerstone of the Masar development, with eco-friendly initiatives such as rainwater harvesting, the use of solar energy, and energy-efficient lighting systems embedding a commitment to environmental stewardship.
Abdullah Saleh Kamel, Chairman of Umm Al Qura, the company spearheading the project, expressed profound gratitude towards Saudi leadership for their support of Mecca’s development in line with Vision 2030. He emphasized the project’s potential to significantly enhance the experience for both pilgrims and local residents alike.
Take a virtual tour of the project.
